Work
Examples of how our approach has brought about better experiences and measurable returns.
Best Buy was losing thousands of sales during the checkout process as customers were mysteriously abandoning before completing their order. Customer Care was also inundated with costly calls regarding billing and payment issues. Read more»
Gen3Media was ready to launch their new marketing application, but after a quick assessment by Elavision, work was required to simplify the registration process, remove blockages during sign in and welcome customers with open arms. Read more»
Other successes
- Developed process that enabled BestBuy.com customers to override addresses not recognized by delivery system, resulting in 9,039 total orders for $3,037,609 (2.6% of total dollars) within first week.
Key services: Process flow, wireframing, defensive design, validation logic - Simplified and standardised availability messaging for entire BestBuy.com product catalog resulting in a 5.8% reduction of negative In Store Pickup Up customer comments.
Key services: Content strategy, content inventory, copywriting - Spearheaded the design and incorporation of an interactive Visio prototype now used in all BestBuy.com's usability testing. Reduced preparation time by 30%.
Key services: Process review, prototyping, process design, authoring - Developed and implemented 'Getting Started' enrolment guide for Australian Catholic University, increasing site registrations by 15% within 6-month period.
Key services: User modelling, process flow, wireframing - Reduced NextEd's web publishing division costs by 40% by restructuring roles, transitioning to in-house content management system (XML, XSLT), and designing web-based inventory management system.
Key services: Testing & measurement planning, protoyping, wireframing, content management - Delivered web- and classroom-based training to over 15 clients and 50 NextEd staff.
Key services: Process flow, instructional design, training


